Definition of Augmented Consumer with Yellowfin

August 21, 2024 ⚊ 1 Min read ⚊ Views 24 ⚊ TECH

An augmented consumer refers to a user enhanced by technology that improves their shopping experience. Through tools like augmented reality (AR) and personalized recommendations, augmented consumers can visualize products in their environment, receive tailored suggestions, and interact with brands in more engaging ways. This technology-driven approach enriches the consumer journey and boosts satisfaction. For more information about augmented consumers, visit the Yellowfin blog.

Read details: https://www.yellowfinbi.com/blog/what-is-the-augmented-consumer-analytics-bi

Tags: Augmented Consumer

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