How To Get Qualified Leads: 5 Proven Techniques
February 7, 2023 ⚊ 1 Min read ⚊ Views 79 ⚊ BLOG
More than 60% of B2B marketers send random leads to their sales team out of which only 27% turn out to be qualified for sales. Thus, it’s a no-brainer that your sales will improve by a huge margin if you get better-qualified leads.
A business heavily depends on its sales team to generate revenue and the sales team, in turn, depends on the marketing team for qualified sales leads. A qualified lead (be it sales or marketing) is a prospect who is ready for a product pitch in order to get closed as a sale.
If you are a new business or your niche is too unexploited, you’ll first have to generate demand for your product(s) or service(s). Once you generate the demand, the lead generation process becomes comparatively easy.
Tags: qualified sales leads
