Marketing Post-google Universal Analytics: Embracing The Next Era
May 22, 2023 ⚊ 1 Min read ⚊ Views 58 ⚊ TECHThe digital marketing landscape is constantly evolving, driven by advancements in technology and the need for more sophisticated analytics tools. In this ever-changing environment, Google Analytics has long been a trusted companion for marketers, providing valuable insights into website traffic, user behavior, and conversion rates. However, as the industry continues to evolve, so does Google’s suite of analytics tools.
Tags: A/B Testing, digital strategies, GA4, Google Universa