Snowball Sampling – Definition, Types, & Examples
November 1, 2022 ⚊ 1 Min read ⚊ Views 77 ⚊ BUSINESSSometimes, when the research objective is related to illegal activities like drug addiction, cheating on exams, prostitution or snatching, people do not want to become part of the research. So, data collection becomes a very difficult process. In such cases, snowball sampling representatives play a vital role in finding people in their surroundings and recruiting them to study their behaviour.
Tags: Snowball Sampling